Surfing

Firewire Surfboards

Firewire is committed to advancing surfboard performance through refinements to shape combined with new materials and construction techniques. We’ve developed 4 technologies in our quest to re-define the ‘Future of Shape’.

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Haydenshapes

The Haydenshapes model range is made up of a collection of shapes and designs that feature innovative and functional design attributes for high performance surfing. Hayden’s design philosophy centers on modern construction, using the latest performance enhancing materials as well as his penchant for a unique and sophisticated overall look and aesthetic.

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Surf Prescriptions

Founded in 1982 Surf Prescriptions is a combination of modern technology and artistic hand crafted adaptions of team tested designs.

Modern Surfboards

Modern designs target the traditionalist looking to capitalize on the quantity of their wave count and the quality of their ride. From the Retro nose rider through to the contemporary Blackfish, these boards honor the essence of surfing and ride as good as they look.

Walden Surfboards

Known by many as the “Father of the Modern Longboard,” Steve Walden shaped his first surfboard in 1961, at age 13, and never looked back. Eight years later, the native Southern Californian opened his first board factory and store in Huntington Beach, then moved to the North Shore of Oahu in 1972, where he made a name for himself as a prolific longboard shaper.

SUPERBrand

With roots firmly placed in surf culture, SUPERbrand creates unique pieces that are forward thinking and that fulfill the wants, needs, ideology and vision of the youth and beyond. We make quality surfboards, and on-trend apparel that is relevant to both surf and fashion circles.

7S Surfboards

For years 7S has been synonymous for producing quality surfboards. In 2014 we’re taking it to a whole new level. The brand has an contemporary new look, and we’ve updated the models to offer a higher level of functionality and performance. Always at the cutting edge of innovation, the new 7S board range has been meticulously designed by former ASP World Tour professional Richie Lovett. With a focus on the hybrid genre, this versatile range of boards showcases the latest in material construction and delivers unrivaled performance in the water. 7S Surfboards…Unleash Your Potential.

WRV

“Wave Riding Vehicles Forever” is the spirit that keeps the action rocking. Year after year WRV lives up to its reputation for quality and service. Since our beginning in 1967, WRV has perpetually progressed to higher levels of quality and performance. The love of what we do fuels us to continue to create vehicles that spread the universal stoke of wave riding. Every day, our mantra of excellence continues. You will find us where we always are … CHARGING.

Prolite

FCS Fins

Body Glove Wetsuits

Future Fins